I just had an interesting discussion with a seller. He was expecting me to compare his house to others that are active on the market. He didn’t want to price his house below where similar other houses were priced. In looking over the other houses many of them were priced ‘to negotiate” and not to sell at the asking price. Most sellers believe that they should pad the asking price of their house so they have “room’ to negotiate. While that was an acceptable position in a strong sellers market I don’t think it is one for our market today. Instead, I suggested we figure out what a buyer is actually going to pay for his house, not just the special one of a kind buyer, but the average joe buyer looking in the market today. If the Buyer is going to only pay $400K for his house then we should list the house for $409K. At least we have a shot a the buyer who can afford to pay $400k for a house to find yours. If we list it for $439K or $449 we might miss that buyer completely. If we list it for $419 or $429k that $400k buyer may be looking at the top of his range and still may miss the house. You can’t take a chance anymore not having the buyer see your house because of the ‘asking price”. This way the seller is still in control. He does not have to accept a $350k offer.
Price your house to sell to a buyer not another seller.
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